Went to see and photograph the Models of Diversity billboard last night in Holborn. I have to say I was taken aback. It hadn’t really sunk in till I say it up there in all it’s glory. A special thanks to Grant at Outdoor Plus for letting us have the space until Sunday. If you are in London over the weekend please go and have a look its 1 minute’s walk from Holborn Tube Station….you won’t be disappointed!
Models of Diversity’s billboard campaign designed and conceived by Urban Curve, was published this week and can be seen at The Eye, Holborn, London until the end of Sunday (2nd of September). Designed and conceived to coincide with the London Paralympics and reputed to be ‘the first of its kind’ the billboard features a disabled model and two able-bodied models. Main campaign photography by James Alexander Lyon.